Elle Magazine and Rimmel Make up London wanted to launch a new mascara via a brand activation install and we were asked to build the set for the brand activation.

They wanted to create a high street salon feel but incorporating very specific graphic elements in keeping with Elle and Rimmel’s vision. Including internal walls, make up shelving, photo booth, glass effect windows and huge scale replication of supplied artworks and sign writing. All colours match to Pantone references to ensure precise reproduction of supplied artwork.